In the turbulent economic climate, cinema bosses are looking for more creative and cost effective methods to get punters to watch films at their cinema. With widespread industry speculation that film piracy is on the increase – bosses are advertising harder than ever to keep their customers loyal to buying their cinema tickets on a regular basis.

Blockbuster Roll Up Banners

Many cinemas advertise using life-size cut outs of film characters. The best movie ads always seem to include crazy cartoon characters like the Toy Story or Antz. The downside to cardboard media is it rips and it isn’t resistant to impacts from passersby. Cardboard has negative effects on the environment if it is disposed off in a general purpose manner. There is another form of display that is tough and strong with a longer life expectancy than cardboard. Roll up banners are usually printed onto stoplight vinyl. Stoplight banner material is very strong, splash resistant and anti rip – these 3 characters make it an ideal media for roll up banners.

Cinema pull up banners are a more professional and business like method of promoting a new release. Roll up banners can have graphics replaced so only the media needs to be replaced. These types of banners can be replaced without the need to replace the roll up cassette units – saving cinema owners money in the longterm.

Designers are limited to the roll up graphic area, although the life-size ad space (2m tall .est) is available in 0.2m width increments: 800mm, 1000mm & 1200mm. There’s a roll up size to meet all design and style requirements!

Mid range roll up banner prices start at around £150.